Speaker: Sebastiano Poggi

(He / him / his)

Team Lead @jetbrains

Sebastiano is an experienced Software Engineer — growing his interest from a hobby into a career, in areas ranging from industrial automation and mechatronics to a full time mobile and desktop development. His first full-time job as an Android developer came in early 2012 at “i'm Watch”, the world's first open Android smartwatch, in Vicenza, Italy. There he contributed to the customisation of the watch's OS and apps. He also led a major UX and UI redesign project that resulted in the release of the second major version of the watch's OS at CES 2013 – plus he managed the company's Developer Relations programme. Since then he's attended, organised and spoken at conferences across Europe and the US. After moving to London in 2014, Sebastiano has worked on major clients' Android projects at AKQA and then at Novoda. Now back in Italy, he's working for JetBrains on package Search and other Kotlin-powered tooling projects.

Find Sebastiano Poggi at:

Session + Live Q&A

Modern Mobile Development: Native vs Cross-Platform

A question every mobile app project has to ponder is: do we want to go native, or do we want to use a cross-platform framework? And if you go the cross-platform route, which framework better suits our needs?

The choice is never easy, and requires a holistic understanding of the project’s needs, and the specific strengths and weaknesses of each approach. No two products are alike, no two companies are alike, and as such, there is no absolutely right answer. On the other hand, there are potentially many “wrong” answers that we need to identify. So, how to choose? As the common refrain in software engineering goes, “it depends”.

This session aims at giving you the knowledge and tools necessary to make the best possible choice for your product, not just from a technical point of view, but also considering the impacts on the teams and the company. By covering some history of cross-platform frameworks, and identifying the unique pros and cons of each potential approach, we’ll reach a better understanding of the question itself, and get ready to make one of the most impactful choices for your product.


Tuesday May 10 / 11:10AM EDT (50 minutes)


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Mobile DevelopmentMobileFrontendsDevelopmentUXUser Interface

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